# How to send recurring campaigns

> Send an email on a daily, weekly, or monthly schedule, fill it from your blog or shop feed, and send each edition automatically or after approval.

Product: Kelune CRM Cloud (hosted by us). Page: https://kelunecrm.com/docs/cloud/email-campaigns/recurring-campaigns

A recurring campaign sends an email on a schedule, such as a weekly newsletter every Tuesday at 9:00 AM. Each run creates an edition: a campaign of its own with its own report. Add a content feed and every edition fills itself with your newest posts or products.

> **Note:**
>
> You need the permission to create campaigns, and to send them to activate one. Each plan limits the number of recurring campaigns; see [How to check plans, usage, and billing](https://kelunecrm.com/docs/cloud/getting-started/plans-and-usage).

## Create a recurring campaign

1. Click **Campaigns** in the sidebar, then the **Recurring** tab.
2. Click **New recurring campaign**.
3. Enter a **Name**, such as "Weekly journal", and click **Create and edit**.

![The Recurring tab with three recurring campaigns, their schedules and next send](https://kelunecrm.com/images/docs/cloud/email-campaigns/recurring-campaigns/recurring-campaigns.webp)

The editor has five steps: **Content**, **Subject & sender**, **Schedule**, **Audience**, and **Review**. Click **Save & next** to move on.

## Step 1: Write the content

Write the email in the visual or rich text editor, or start from a template, as for any campaign.

To show the items from a feed (set up in step 3):

- In the visual editor, drag the **Feed** block onto the email. Set how many items it shows, whether it shows **New since the last edition** or the **Latest items**, and the **Layout**.
- In the rich text editor, click **Feed items** in the toolbar. It adds `{{feed.items}}` on a line of its own.

An email holds one feed block.

## Step 2: Set the subject and sender

Enter the **Email subject**, the **Preview text**, and the **Emails sender**, as for any campaign. Every edition uses this subject.

## Step 3: Set the schedule

1. Under **How often**, choose **Daily**, **Weekly**, or **Monthly**.
2. Choose the **Day of the week** or **Day of the month**, and the **Time**. Times are in the workspace time zone.
3. Under **When an edition is created**, choose how it goes out.
4. To use a feed, enter the **Feed address** under **Content feed** and click **Check feed**.

![The Schedule step with a weekly schedule, Wait for approval chosen, and the content feed with its latest items](https://kelunecrm.com/images/docs/cloud/email-campaigns/recurring-campaigns/schedule.webp)

| Option | What happens |
| --- | --- |
| **Send it automatically** | Each edition is created 30 minutes before its time and sent at that time |
| **Wait for approval** | Each edition is created as a draft a day before its time. Members who can send campaigns get an email to review and schedule it |

A month without the chosen day, such as the 31st in April, sends on its last day.

**Check feed** reads the feed and lists its **Latest items**, so you can see what the next edition will show. The feed can be RSS, Atom, or JSON Feed. Turn on **Skip a run when the feed has no new items since the last edition** so readers never get an empty edition.

## Step 4: Choose the audience

Choose the **Target lists**, **Target tags**, or **Target segments**, and anyone to exclude, as for any campaign. Each edition goes to the contacts in its audience at the time it is sent, so new contacts in a list get the next edition.

## Step 5: Review and activate

1. Check the **Before it runs** list. Every item needs a check mark.
2. Click **Send test** to send yourself a copy.
3. Click **Activate** and confirm.

![The Review step with the Before it runs checklist for subject, content, schedule, feed, sender and audience](https://kelunecrm.com/images/docs/cloud/email-campaigns/recurring-campaigns/review.webp)

The status changes to **Active** and the **Next send** column shows when the first edition goes out.

## Read the editions

Open a recurring campaign from the **Recurring** tab. **Editions** lists each one with its status, sent count, and open and click rates. Click an edition to open its full report.

![A recurring campaign's page with its schedule and the list of editions with their open and click rates](https://kelunecrm.com/images/docs/cloud/email-campaigns/recurring-campaigns/editions.webp)

Changes you make to the recurring campaign apply to editions created from then on. Editions already created keep their own copy.

## Pause or delete

- To pause, turn off the **Active** switch at the top of the page, or click **Pause** in the row's **More actions** menu. No new editions are created, and runs missed while paused are not sent later.
- To delete, click **Delete** in the row's **More actions** menu. Its editions and their reports are deleted too.

## Common questions

**An edition was skipped.** Open the recurring campaign: the message at the top starts with "Last run was skipped" and gives the reason. Common reasons: the previous edition is still waiting for approval or still sending, the feed had no new items, the feed could not be read, or the plan's email limit was used up.

**The feed shows nothing.** Check that the address opens in a browser and returns a feed, not a web page. Click **Check feed** again after fixing it.

**Do editions count toward my campaign limit?** No, but each edition counts toward the number of campaigns scheduled at once, and its emails count toward your email limits.

## Where to go next

- [How to manage email campaigns](https://kelunecrm.com/docs/cloud/email-campaigns/email-campaign)
- [How to build email sequences](https://kelunecrm.com/docs/cloud/email-campaigns/email-sequences)
- [How to design email templates](https://kelunecrm.com/docs/cloud/email-campaigns/email-templates)